The edge you need to lead
We combine global scale with continuous innovation in thinking and technology to give clients a lasting advantage.
We combine global scale with continuous innovation in thinking and technology to give clients a lasting advantage.
- Reaching further, growing faster – with coverage in 65+ markets (including partners).
- Staying ahead through innovation – via AI-powered MyWorldpanel and advanced analytics.
- Harnessing hybrid data – with evolving methodologies for deeper insights.
- Relying on proven expertise – built on 55+ years of experience.
The unmatched expertise you need to lead
Our 3,300 analysts and data scientists turn complexity into clarity, helping clients move faster and stay ahead.
Our 3,300 analysts and data scientists turn complexity into clarity, helping clients move faster and stay ahead.
- Staying one step ahead – acting as an extension of your team.
- Making smarter decisions – with insights tailored to market challenges.
- Unlocking new opportunities – before competitors see them.
- Planning with confidence – using future-focused intelligence.
The trusted data you need to lead
With the world’s largest shopper panels, we decode not just what people buy but why, giving clients the foundation to compete and grow.
With the world’s largest shopper panels, we decode not just what people buy but why, giving clients the foundation to compete and grow.
- Decoding behaviour – understanding the why behind every purchase.
- Seeing the full picture – every category, channel and occasion, in and out-of-home.
- Building smarter strategies – powered by 563B brand choices across 76% of the global population.
- Driving growth – through our proven Penetration-Led Growth strategy.
In today’s competitive landscape, data alone is not enough. True leadership means understanding the why behind every buy and turning it into action.
Worldpanel by Numerator is the global leader in decoding shopper and consumer behaviour, transforming the world’s most powerful shopper data into insights that the world’s most chosen brands trust to grow faster and more sustainably.
We deliver more than data—we deliver clarity, confidence, and direction.
Worldpanel by Numerator is the global leader in decoding shopper and consumer behaviour, transforming the world’s most powerful shopper data into insights that the world’s most chosen brands trust to grow faster and more sustainably.
We deliver more than data—we deliver clarity, confidence, and direction.
We deliver the data, expertise and innovation that gives brands a decisive advantage.
Lead with clarity
Through the world’s most trusted shopper data.
Lead with confidence
Guided by the sharpest consumer and shopper minds in the industry.
Lead with advantage
Powered by continuous innovation.
Lead the way
With an industry leader of more than 55 years.
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