Seasonal Analysis
Holiday Shopping Sneak Peek
With the Holiday shopping season upon us and eCommerce gift trips on the rise, understanding shopper behavior is crucial for brand and retailer success this year and beyond. To learn more about holiday shopper attitudes and behaviors, we combined a holiday shopping survey with an analysis of gift trip receipts from the InfoScout OmniPanel.
Download our exclusive analysis to learn more about:
- When holiday shopping really season start (hint: it’s earlier than you think)
- How important Black Friday and Cyber Monday really are
- What categories shoppers intend to buy this year, from subscriptions to toys, smart home devices, apparel and more
